PROGRAMS AND SERVICES
The Weight Watchers approach vs. a “typical“ diet
Stop Dieting Start Living. Weight Watchers doesn’t teach you how to diet. We are dedicated to
inspiring and helping you adopt a healthier way to live. For life. So you can successfully learn how
to lose weight and keep it off by living, not dieting.
| What Weight Watchers offers: |
When you’re on a “typical” diet you get: |
| An integrated approach emphasizing good eating
choices, healthy habits, a supportive environment and exercise. |
A focus just on food. Most “diets” tend to ignore
exercise and other factors necessary for sustained
weight loss. |
| A plan that allows you to eat what you like, with
an emphasis on nutrition and advice on staying
satisfied by choosing the foods you enjoy. |
Rigid rules you must follow to succeed or
requirements that eliminate some foods entirely.
Often, you must buy special foods from a specific
diet company. |
| A sensible plan to help you lose weight at a
healthy rate plus the knowledge and info you
need to help you keep it off for good. |
Promises of rapid weight loss with little effort,
but no information on how to keep the weight off
for the long haul. |
| A time-tested approach informed by analyzing
years of scientific studies. |
“Proof” often based on one scientific study
designed to support the diet’s claims. |
| Flexible food plans that can adapt to any lifestyle
or unique needs. Our KickStart Kit is loaded with
information to get you started on either Plan
immediately! |
Little consideration for you as an individual,
with just one approach to suit everyone’s needs. |
Choose a food plan that allows you to eat what you
like
We all know that sticking with a weight loss plan isn't
easy, that's why we designed two flexible and healthy
food plans. These food plans--called the Flex Plan and the
Core Plan--emphasize the importance of staying satisfied
with nutritious food choices, like whole-grains, low-fat
protein, and fruits and vegetables. Both allow the
occasional splurge without sacrificing weight loss.
There are absolutely no required foods. We do offer some “Weight Watchers”
foods that can help you along the way, but they’re not required.
Eat the foods you love, and try our meal and recipe
ideas
 There’s no need to deprive yourself when you’re losing
weight. With our plans, you always have plenty of
delicious and healthy food choices.
Explore ideas for gourmet cooks, take-out or
dining out.
Get food options for all dietary needs, from vegetarian to kosher.
Get recipes and cooking tips on cooking for one
or feeding a family.
Our Approach to Weight Loss Proven, Healthy, Sustainable
The whole person matters
 Our customers care about keeping weight off for the long haul. And this requires
more than just a focus on food. The “Four Pillars” of the Weight Watchers
approach promote healthy habits, a supportive environment, and exercise, in
addition to making smarter food choices. And what you learn will stay with you for
a lifetime. Our members agree that it works: 97% of them say they would recomend us to a friend.
The Four Pillars of our science-based approach
We’ve developed these pillars based on years of scientific
research and analysis. And our 45 years of experience
helping people lose weight has taught us that each element
is equally important.
Healthy living for any lifestyle
We all know that making better food and exercise choices
is essential to sustaining weight loss. All too often, other
priorities can get in the way. That’s why we offer an
approach that's flexible and healthy, and designed to fit
into all lifestyles.
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